By Dane Cohen
When it comes to designer collections, our eyes are bigger than our wallets. So, while us guys would love to be rocking every Todd Snyder piece this fall, there was always that damn Time Warner bill. That’s where the Gap and our friends at GQ have come to the rescue. GQ enlisted their 2012 Best New Menswear Designers to create capsule collections for the iconic American retailer with near flawless results. Ian Velardi, Todd Snyder, Saturdays Surf, BLK DNM, Ovadia & Sons, and Mark McNairy New Amsterdamprove why they were anointed the top of the heap by adding their own spin to this limited-edition collab with Gap. Trust us, you’ll want to wake up early on September 27 when it launches to snatch those Mark McNairy camo cargo pants at your local Gap (or, if you’re not into trying anything on, online).
We were on hand Tuesday night to celebrate the launch at Pier 40, where even a near monsoon didn’t stop the titans of the menswear world and an errant Lonely Boy (Penn Badgley) from stopping by. When Gap’s executive vice president of merchandising told us the brand was trying to “step up their men’s game,” he wasn’t kidding around. We took a few minutes to chat with the designers to get some styling tips, their fave Gap buys, and why Mark McNairy doesn’t want Justin Timberlake wearing his clothes. Plus, we’ve got an exclusive look at Mark’s Gap video — and, obviously, a slideshow featuring the entire range. Click through to see what you’re scoring first (note, women can get involved, too!).
VIEW SLIDESHOW HERE
via Refinery29
